About Jim Thompson

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So far Jim Thompson has created 21 blog entries.

To Build or to Buy? Weighing Solution Acquisition Strategies

By | January 23rd, 2017|Technology|

Since the beginning of the information age, organizations have been faced with the question of whether to build a custom solution or buy a commercial [...]

Beer Business Daily — What’s Driving Distributors to Embrace New Technology?

By | September 15th, 2016|3-Tier System, Mobile, Technology|

Everyone’s favorite barley blogger, Harry Schuhmacher at Beer Business Daily posted a piece that really piqued our interest here at the GreatVines blog. Titled, “Distributors [...]

Choose Your 3-Tier Distribution Adventure

By | August 18th, 2016|3-Tier System|

For the first GreatVines Infographic we thought we would explore the different paths that a supplier might take to get their products into market. Do [...]

GreatVines Makes Promotion Optimization Institute’s 2016 Vendor Panorama

By | July 7th, 2016|News|

The POI Analysis Evaluates Leading Software Solutions for Retail Execution St. Helena, CA - Monday, July 7, 2016 - GreatVines was included in the Promotion [...]

3 Ways To Improve Sales Execution With Social Media

By | February 17th, 2016|Sales Strategy|

Jim Thompson - Chief Technology Officer When our partner Salesforce.com first introduced “Chatter” and “Social Contacts” as part of their new Social Enterprise [...]

3 Simple Changes to Turn Surveys into Sales

By | November 18th, 2015|Sales Strategy, Surveys|

It’s that time of year again. You know it; you love (loathe?) it.  It’s time for annual survey season.  If you’re loving surveys, it is [...]

Four Reasons Why You Don’t Want a Cloud Solution for Pricing

By | August 10th, 2015|Pricing Management|

At times, we encounter resistance to the idea of taking beverage pricing processes into the cloud. We get it. Cloud sounds like a buzzword, and [...]

5 Easy Ways to Implement Basic CRM and Why You Should

By | July 1st, 2015|Sales Strategy|

We hear technology experts talk about “CRM” or Customer Relationship Management as a critical part of any company’s sales strategy. Harvard Business Review reported that companies who implement CRM increased sales 10% to 30% on average! After all, it is where GreatVines got its start and a core part of our solution. […]

5 Ways To Execute With Excellence

By | January 21st, 2015|Sales Strategy|

This presentation was the outcome of our last GreatVines staff retreat, where we developed and refined our product messaging. John talked about it in our inaugural newsletter titled “THE JUICE” (subscribe below). It helps explain what we do and more importantly why we do it, from basic CRM concepts like “know your customer” to more advanced concepts involving analytics and incentives relating to field execution. […]

The Best Trade Marketing Tool You Didn’t Know You Had

By | January 5th, 2015|Marketing|

Being the first full week of 2015, it is hard not to think about resolutions. As a software developer and provider, one of mine is to help our customers get more value from their investment in our solution. As a sales professional in the beverage industry, and a current or future GreatVines user, I’d like to ask that you consider adding the following resolution to your list… utilize trade email marketing in a smarter way! […]