Renowned management consultant Peter Drucker’s famous axiom is at the core of GreatVines sales execution solution.
With GreatVines, you get a proven methodology for setting goals, focusing sales efforts and measuring the results managed effortlessly within a single, cloud-based application, accessible anywhere via any web browser.
Leading beverage suppliers and distributors leverage GreatVines to adopt and facilitate consistently effective sales methodologies. Implementing GreatVines’ state-of-the-art technology, users gain visibility into sales performance, putting in place the measurements/metrics that support effective sales management.
Set Sales Goals and Metrics
With over a million potential accounts to penetrate globally, ensuring efficient use of human resources/sales reps to clearly define the optimal target consumer and account segment for your products is critically important. Arm sales personnel with the tools they need to identify the target accounts in their respective markets and focus their time and attention strategically. Ensure each account call and activity is a relevant one, representing the best sales opportunity for your products. Don’t waste time on the wrong accounts!
GreatVines provides the ability to create replicable sales workflows to measure activities, manage objectives and improve upon results via surveys and scoring.
Set and track market goals by account segment or territory
Allow reps to choose the right account and the right activity
Log account call details and receive summary emails
Management can set account specific objectives by account segment and time frame
Track objective status, revenue contribution and completion percentages
Associate digital content files with objective brands and labels
Define brand standards by account segment
Define survey answer targets, point values and sets
Create objectives for unaccomplished questions
Track all sales and trade marketing activity dedicated to both account and consumer activation. Replicate the high performing activities and discontinue the poor performers with drilled down visibility into individual activities such as: