Elevating Use of Analytics through the Sales Organization
Post by Guest Blogger, Kevin Shea Mr. Shea has done almost every job in the three-tier system except wait on tables. His experience with top [...]
How GreatVines Supports Increased M&A Activity for Alcoholic Beverage Companies
Shanken News Daily’s article titled, “Craft Spirits Continue Bull Run, With More M&A Activity On The Horizon” details the growing wave of merger and acquisition [...]
3 Ways To Run Sales & Trade Marketing Like a Well-Oiled Machine
Successfully leveraging beverage sales tools like GreatVines to improve retail execution and marketing efficiency relies heavily on data analytics. In fact, most industries adopting automation [...]
Understanding “Embedded Analytics”
It was early in the genesis of GreatVines that we realized including business insights and results with our application was critical to its success. The [...]
Make the Leap from Collecting Data to Harnessing It
Collecting, organizing and archiving sales and marketing activity data using software can be truly transformative for an organization. It is a huge first step towards [...]