GreatVines Sales Execution Summit

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Join GreatVines leaders, consultants, customer visionaries and industry experts as we discuss best practices for sales execution excellence! This one day event will take place in Napa Valley, CA on Tuesday, November 7th, 2017 and is generously hosted by Grgich Hills Estate. Please check back for speaker updates to the Summit Agenda below.

Summit Agenda & Speakers

Jay Finnigan


Hugh Lander

Rémy Cointreau

Scott Ades

Dalla Terra

Jim Thompson


Rebecca Geschwender

Grgich Hills

Rick Monkarsh


Leo Basile

Abita Brewing

Danielle Rodriguez

Pernod Ricard

Tim Jones


Ben Salisbury

Salisbury Creative

Rob McDonald

St Mayhem Wine

Christian Miller

Full Glass Research

Registration, Breakfast, Meet & Greet (8am-9am)

Opening Remarks

John Collins, CEO of GreatVines

Distributor Collaboration Through Technology

Jay Finnigan (RNDC), Hugh Lander (Rémy Cointreau USA), Scott Ades (Dalla Terra, formerly Winebow) and Jim Thompson (GreatVines) will discuss strategies and best practices to align your Brand KPIs and Goals, as well as share Sales Activities and Programs.

Key Accounts: Less Is More!

Ben Salisbury (Salisbury Creative) and Rob McDonald (Art+Farm) present a new twist on your Key Account management strategy.

Getting Started with CRM and Objectives

Rebecca Geschwender (Grgich Hills), Leo Basile (Abita Brewing), Rick Monkarsh (Campari), Danielle Rodriguez (Pernod Canada) and Tim Jones (GreatVines) review best practices for Account Management and Sales Objectives.

Fact-Based Selling: Beyond Depletions

Christian Miller (Full Glass Research and Wine Opinions) explains how market and consumer research can complement depletion data to provide a broader picture of success.

Lunch and Roundtable Discussions (12pm-1pm)

Lauren Magee


Matt Key

Pernod Ricard

Brian Kelleher


Cara Pepper Day


Greg Cittadini


Aaron Armstrong


Social Selling & The New Wave

Matt Key (Pernod Ricard), Brian Kelleher (Pahlmeyer) and Lauren Magee (GreatVines) discuss the role that Social Media plays in Sales Management and Field Execution. Additional speakers TBA.

Success, Adoption & Utilization

Cara Pepper Day and Greg Cittadini share the GreatVines model for measuring Customer Success, and tips for improving User Adoption and Utilization. Tim Jones and supporting cast of GreatVines team members will demonstrate a day in the life of the “Sales Rep Superstar!”

Roadmap and Product Q&A

Product Manager Aaron Armstrong (GreatVines) and Jim Thompson (GreatVines) provide an in-depth look at the GreatVines product roadmap, including sneak peaks at upcoming features and future innovations.

Happy Hour Networking & Appetizers (4pm – 6pm)