Revenue Growth Management – Big Data-Driven Selling Focusing on Leading Indicators
The data driven capabilities of the GreatVines beverage selling platform support one of the five top growth strategies [...]
“Homers” – Leverage Data to Hit It Out of the Park
A wise man (well, okay, it was Homer Simpson) once said, “Here’s to alcohol: the cause of, and solution to, all of life [...]
Nielsen and GreatVines Agree on Shelf Space Management Strategies
As was recently noted by a Nielsen representative, “Distribution has a near-perfect correlation with sales volume and t [...]
The RateBeer Brouhaha Illustrates the Value of Data in Beverage Sales
Wherever you stand on the whole A-B InBev RateBeer.com brew-haha (sorry we couldn’t resist), there is one unassailable [...]