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Understanding “Embedded Analytics”

May 22nd, 2017|Comments Off on Understanding “Embedded Analytics”

It was early in the genesis of GreatVines that we realized including business insights and results with our application was critical to its success. The buzzword “embedded analytics” didn’t even exist back when we first [...]

Craft Beer Sales Slump – Why and What to do About it

May 11th, 2017|Comments Off on Craft Beer Sales Slump – Why and What to do About it

There is no question that Craft Beer has seen a massive growth spurt in the last decade. Consumers have increasingly turned to the more flavorful and higher cost brews from a wider number of suppliers, [...]

Bigger Sales through Focus on Smaller Sizes

May 4th, 2017|Comments Off on Bigger Sales through Focus on Smaller Sizes

Here’s a great insight worth reflecting upon with respect to your go-to-market strategy. Do you offer core products in small formats to capitalize on non-traditional placements and get your product into the hands of more [...]

Leveraging Technology for Increased Competitive Advantage

April 19th, 2017|Comments Off on Leveraging Technology for Increased Competitive Advantage

Growing a successful business as a producer of spirits and wines is no easy task. There are countless variables, obstacles, challenges, and pitfalls for a new beverage producer to overcome, and the competition is fierce. [...]

Just Ignore Online Customer Complaints and Feedback, Right?

April 12th, 2017|Comments Off on Just Ignore Online Customer Complaints and Feedback, Right?

The short answer is no, the long answer is hell no. Post by Guest Blogger, Chip Sellarole Complaints and feedback are a perfect opportunity to engage with your customers. It gives you the opening to [...]

Small or Large, Tech Helps Alcohol Producers Take Charge

April 6th, 2017|Comments Off on Small or Large, Tech Helps Alcohol Producers Take Charge

Strategies for driving sales and trade marketing success in the beverage industry are as important to a burgeoning regional producer as they are to the world’s largest, most well-known portfolios of brands. It is our [...]

Choosing a Sales & Marketing Solution: Best-in-Class Tools vs. Integrated Platform

March 30th, 2017|Comments Off on Choosing a Sales & Marketing Solution: Best-in-Class Tools vs. Integrated Platform

Should you engage a best-in-class solution to automate each specific facet of your organization’s beverage sales and marketing activities? Or does it make more sense to implement an integrated solution, configured to address your specific [...]

Spring Training for Beverage Sales Pros

March 20th, 2017|Comments Off on Spring Training for Beverage Sales Pros

If you’re a baseball fan like me, you’re always invigorated this time of the year when the boys of summer report to the sunny states of Arizona and Florida to begin Spring Training.  The smell [...]

The Right Tools for the Job Are Only Half the Battle

March 7th, 2017|Comments Off on The Right Tools for the Job Are Only Half the Battle

Want to get the most from your implementation of GreatVines? I know you do! Yet, it is safe to say, for all the benefits you wish to gain from using this powerful solution, you’re probably [...]

Didn’t Make the Top 30 Domestic Wineries List? Gain Competitive Advantage with Top Tech Tools

February 28th, 2017|Comments Off on Didn’t Make the Top 30 Domestic Wineries List? Gain Competitive Advantage with Top Tech Tools

There are more than 9,000 domestic wineries in the United States, yet 90% of all the wine sold in America is produced by a mere handful of producers. Yes, the Wine Business Monthly WBM30 list [...]

NOT an Invasive Species – How GreatVines Integrates with Existing IT Ecosystems

February 23rd, 2017|Comments Off on NOT an Invasive Species – How GreatVines Integrates with Existing IT Ecosystems

Think about introducing any new software solution into an organization’s IT landscape is like introducing a non-native species into an existing ecosystem. The ecosystem already enjoys a balance between the complex biodiversity that exists there. [...]

2-MINUTE WARNING: Ten Q2 Action Items Wineries and Distilleries Can’t Ignore

February 21st, 2017|Comments Off on 2-MINUTE WARNING: Ten Q2 Action Items Wineries and Distilleries Can’t Ignore

Post by Guest Blogger, Chip Sellarole There’s only six weeks left in the first quarter of 2017. Yikes! I know you are knee deep in the daily business of production, in addition to marketing, trade [...]